G.I. JOE: The Rise of Cobra

Prior to the release of G.I. JOE: The Rise of Cobra, Hasbro engaged us to develop design assets for its licensing program, as well as the style guide itself. We created badge designs and iconography that reflect the futuristic,
hi-tech military theme of this film’s storyline, while capturing the unique attributes of the film’s main characters.
The style guide was designed to look like a top-secret military dossier: a kraft paper folder containing two
staple-bound volumes and two DVD's.