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Want to keep your finger on our pulse? You've found the right place. Here's what's happening in our world, right now. Whether it's an event we're attending, an article that's been published, a new client relationship, or something new we've developed for a client that's hitting the market, you'll find out about it here. Check back often. There's always something great happening!

Ted Mininni’s Article on Package Color Republished
February 6, 2012

Ted Mininni’s Article on Package Color Republished

Ted Mininni’s thought-provoking article: “Package Color: The Ultimate Consumer Persuader”, originally published in Packaging World magazine in November 2011, has been republished in that publication’s popular e-clip newsletter, February 2, 2012.More

Ted Mininni: “It's Time to Put Some Fun Back into Marketing”
January 20, 2012

Ted Mininni: “It's Time to Put Some Fun Back into Marketing”

Design Force, Inc. proudly announces that its president, Ted Mininni, has been sharing his expertise on branding, packaging and licensing issues on a regular basis in POPSOP, an online branding publication. His latest article was published on January 20, 2012 on the e-magazine, titled: “It’s Time to Put Some Fun Back into Marketing”. More

Design Force President on Packaging for Maturing Consumers
January 3, 2012

Design Force President on Packaging for Maturing Consumers

Design Force, Inc. proudly announces that Packaging World has published its President, Ted Mininni’s latest article: “Are Package Designers Ignoring the Strongest Segment of Their Audience?” online on December 29, 2011.More

Design Force, Inc. adds Facebook to their Social Media Mix
December 22, 2011

Design Force, Inc. adds Facebook to their Social Media Mix

Design Force, Inc. proudly announces that the consultancy now has a Facebook page. Design Force president, Ted Mininni, stated that he and his team plan on updating their Facebook “fans” with company news and events, their latest package design and licensing program design work, and insights on issues related to their disciplines and the industries they service.More

Ted Mininni – Play: Bringing Virtual and Real Worlds Together
November 21, 2011

Ted Mininni – Play: Bringing Virtual and Real Worlds Together

Design Force, Inc. proudly announces that Brandchannel.com has published its President, Ted Mininni’s latest article: “Play: Bringing Virtual & Real Worlds Together” in the November 18, 2011 issue of its popular marketing ezine’s “Brandspeak” section.More

Design Force President on Children’s Licensed Packaging
November 16, 2011

Design Force President on Children’s Licensed Packaging

Design Force, Inc. proudly announces that its president, Ted Mininni, shares his expertise on branding, packaging and licensing issues on a regular basis in POPSOP, an online branding publication. His latest article was published on November 14, 2011 on the e-magazine, titled: “How to Leverage Children’s Emotional Triggers in Licensed Product Packaging”. More

Ted Mininni on TheDieline.com: “Is It Wise to Go Package-less?”
October 12, 2011

Ted Mininni on TheDieline.com: “Is It Wise to Go Package-less?”

Design Force, Inc. proudly announces that TheDieline.com has published its President, Ted Mininni’s latest thought leadership article on packaging in the featured articles section of its web site on October 13, 2011. In his editorial, Mr. Mininni questions the latest efforts at retailer sustainability that involve eliminating packaging completely for food products. He asks: “Are the ideas that made packaging viable still meaningful or have cultural shifts made it expendable?”More

Ted Mininni: Defy Conventions to Create Winning Packaging
October 11, 2011

Ted Mininni: Defy Conventions to Create Winning Packaging

Design Force, Inc. proudly announces that Package Design Magazine has featured its President, Ted Mininni’s latest article on packaging that successfully breaks the mold in its October 2011 issue. In an opinion piece titled: ”Defy Conventions to Create Winning Packaging”, Mr. Mininni discusses examples of products that break the rules when it comes to packaging in order to add more perceptible value for consumers at the shelf.More

Ted Mininni Discusses the Elimination of Packaging on MediaPost
October 3, 2011

Ted Mininni Discusses the Elimination of Packaging on MediaPost

Design Force, Inc. proudly announces that Media Post has published its President, Ted Mininni’s latest editorial in its newsletter on September 30, 2011. In an opinion piece titled: “Will A Zero-Packaging Concept Succeed?”, Mr. Mininni takes on the highly charged trend to eliminate packaging altogether in a new concept grocery store in Austin, Texas.More

Design Force President on Marketing to Kids AND their Parents
September 30, 2011

Design Force President on Marketing to Kids AND their Parents

Design Force, Inc. proudly announces that its president, Ted Mininni, is sharing his expertise on branding, packaging and licensing issues on a regular basis in POPSOP, an online branding publication. He has just published his latest article on the e-magazine site, titled: “When Making Kid Connections, Don’t Forget the Parents”. More