Spider-Man 3

Hasbro tapped into our extensive expertise with the Marvel brand in the development of a structure and package design system for action figures based on the Spider-Man 3 movie. We presented a variety of blister card structure and package design system concepts, each with different levels of complexity. The final package design is a dynamic structure that utilizes distorted, layered imagery of New York City, an action image of Spidey from the movie, and an embossed spider web motif to define the product area.